Corporate Wellness Program Data

What is Corporate Wellness Program data?

Corporate Wellness Program data is information that is collected about your Corporate Wellness Program. All Corporate Wellness Programs should include data as an integral part of the Corporate Wellness Program plan.

Why should you care about Corporate Wellness Program data?

Data tells the Wellness story. Data is the tangible evidence of a Wellness Program’s impact.

Building data into Corporate Wellness Programs

Why bother with Corporate Wellness Program Data?

You need Corporate Wellness Program data to:
• Evaluate whether or not your Corporate Wellness Program is working.
• Answer the ‘so what?’ about the need for a Corporate Wellness Program.
• Offer information to Upper Management about the impact of the Corporate Wellness Program.
• Write a budget justification so you can secure Corporate Wellness Program resources.
• Use Corporate Wellness Program resources efficiently and market your Corporate Wellness Program more effectively.

Where to begin collecting Corporate Wellness Program data:
• MAKE A PLAN to collect the data: decide what, when, and how information will be collected.
• Determine what information is ALREADY BEING COLLECTED.
o By way of example: use dairy sales information in the dining facility to measure the impact of a milk marketing/dairy month campaign.
• Start collecting JUST A FEW small pieces of information. Be innovative!
o By way of example: BMI, APFT scores (before & after), tobacco quit rates

IT’S NEVER TO LATE TO START collecting Corporate Wellness Program data.

Innovative Corporate Wellness Program data strategies
• Use local college/graduate students to help collect, input, and analyze Corporate Wellness Program information.
• If your business has an internship program, get to know the Internship Director. Make use of intern resources – including having the Director and/or interns implement the data collection plan for your Corporate Wellness Program.
• Use information to let senior management know about the Corporate Wellness Programs affect on the staff members.

Present this information at their monthly/quarterly meetings.
• Use innovative follow-up strategies to get information. Phone calls can be effective, but also consider email, mailed surveys with return postage provided, and going to the units in person to collect the information.
• Make data collection ‘fun’ for Corporate Wellness Program members.
o By way of example: use a team approach – the team with the ‘best’ overall results gets some sort of award or recognition.
• ALWAYS relate the impact of your Corporate Wellness Program to readiness.